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- The Solopreneur's AI Stack for 2025: What to Use and Why
The Solopreneur's AI Stack for 2025: What to Use and Why
Build a lead-gen system that runs itself using AI tools for outreach, booking, and conversion tracking.
Most solopreneurs waste 80% of their time on things that should be automated. In 2025, the edge isn't hustle. It's smart leverage.
The rise of AI tools has blurred the line between a one-person team and a well-oiled machine. But with new tools launching weekly, what’s actually worth using?
This is the AI stack I use to run and scale my business as a solopreneur—and what I recommend to any creator, coach, or service provider aiming to do more with less.
No fluff. No FOMO. Just systems that compound.
Sales Automation: The Revenue Engine
Tools: GoHighLevel (GHL), Instantly, PhantomBuster
If you're not automating lead flow, follow-up, and booking, you're operating on hard mode.
GoHighLevel is my all-in-one CRM and funnel builder. I use it to automate booking, email nurturing, and pipeline tracking.
Instantly handles cold email outreach at scale. Pre-warmed inboxes, campaigns, A/B testing, and reply tracking.
PhantomBuster fills the top of funnel. I scrape leads from LinkedIn, clean them, and push into Instantly.
Use case: I built a campaign targeting solar installation companies.
PhantomBuster scraped contact data.
Instantly sent customized outreach. GHL handled lead capture and automated booking.
Takeaway: Sales isn't a numbers game anymore. It's a systems game. Build once. Let it run.
Content Creation: Make Once, Multiply Forever
Tools: Buffer, Beehiv, Clay
Solopreneurs need leverage. Content is the highest-leverage asset—but only if it's systemized.
Buffer schedules across LinkedIn, X, and Instagram. Keeps my publishing consistent.
Beehiv is my newsletter engine. I write 1-2 high-value posts/month. Each one becomes 5+ micro posts.
Clay helps with personalized content touches. I use it to find specific data on my ICP, enrich posts, and make replies feel human.
Use case: One newsletter issue breaks into: a tweet thread, a carousel, 3 LinkedIn posts, and a DM CTA. All pre-loaded via Buffer.
Takeaway: Don’t create more. Create once, repurpose better.
Automations: Your Invisible Team
Tools: N8N, GoHighLevel
Manual tasks kill momentum. Automations let you act fast without burning out.
N8N is my go-to for complex, API-level workflows. Cheaper and more flexible than Zapier.
GoHighLevel handles internal automations—DM replies, lead scoring, and follow-up triggers.
Use case: When a lead books a call, N8N triggers: Slack alert, adds to CRM, starts email sequence in GHL, and enriches data via Clay.
Takeaway: If you’re doing something more than once manually, you’re doing it wrong.
Websites & Funnels: No-Code Frontend
Tools: Webflow, GHL
Your site should work like a sales rep—not a digital brochure.
Webflow is clean, fast, and fully customizable. Perfect for your main site or landing pages.
GHL handles high-converting sales pages, quizzes, and opt-ins connected to automations.
Use case: I run a Webflow home page + blog, and build all lead-gen pages in GHL for direct tracking and CRM integration.
Takeaway: Don't obsess over perfect design. Focus on frictionless conversion.
The AI Stack in Action: Case Study Snapshot
Let’s say you’re a consultant targeting eCommerce founders:
PhantomBuster scrapes 100 new leads from LinkedIn daily.
Clay enriches them with store URLs and revenue data.
Instantly runs cold email campaigns that link to a quiz funnel.
GHL hosts the quiz, segments leads, and auto-books calls.
N8N logs leads, routes to Slack, and pushes warm leads into CRM.
Beehiv nurtures cold leads weekly with value-rich content.
Buffer posts content daily to warm the top of funnel.
Result: 80% of the pipeline is automated. You just show up to the calls.
Final Thoughts
AI isn't about replacing you. It's about amplifying you.
As a solopreneur, every system you build is a bet on leverage. This stack gives you the ability to:
Acquire leads passively
Nurture automatically
Convert predictably
One person. Infinite scale.
What part of your stack do you want to optimize next? Let me know and I’ll break it down in a future issue.
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